ANALYTICAL HIERARCHY PROCESS FOR ESTIMATING SUBSCRIBERS PERCEPTION OF BRAND EQUITY DIMENSIONS ON PURCHASE DECISION OF NIGERIAN MOBILE TELECOMMUNICATION SERVICES

Analytical hierarchy process for estimating subscribers perception of brand equity dimensions on purchase decision of Nigerian mobile telecommunication services

Every firm that wants to compete in providing similar services, like those provided by the Nigerian mobile telecommunication firms must take brand equity seriously.By focusing on major telecom service providers in armada tantrum skis Nigeria, this study estimates subscribers perception of brand equity.To do this, a three-stage Analytical Hierarchic

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Role of fungi in bioremediation of emerging pollutants

Advancements in chemical, medical, cosmetic, and plastic producing industries have improved agricultural yields, health and human life in general.As a negative consequence, a plethora of chemicals are intentionally and unintentionally released to terrestrial and aquatic environments with sometimes devastating effects for entire ecosystems.One mitig

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Exploring the impact of grazing on fecal and soil microbiome dynamics in small ruminants in organic crop-livestock integration systems.

coq-clear 100 ubiquinol In integrated crop-livestock systems, livestock graze on cover crops and deposit raw manure onto fields to improve soil health and fertility.However, enteric pathogens shed by grazing animals may be associated with foodborne pathogen contamination of produce influenced by fecal-soil microbial interactions.We analyzed 300 fec

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